The best magic of 2024!

It's your choice.

Our 2024 Annual Letter | Now live!

A magazine, a joke, and a grail.

Rachel Wax's Mind Mapping

Best sellers back in stock.

The old razzle Dazzle...

A long-awaited reprint, a bundle and a 💡

Discounts, streams, and Dean Dill?

Books, mentalism, and a self-worker you'll love.

Love is in the air...

Happy new year. Happy new magic!