| | | SALESmanago is happy to share with you important company insights, eCommerce and marketing trends, latest product additions as well as easy ways to enhance your daily marketing work – on a monthly basis now. Enjoy reading our March newsletter! |
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| ∣ CDP in Action 💻 Real eCommerce Examples That Turn Customer Data into Revenue |
Customer Data Platforms promise unified profiles, smarter segmentation, and better personalisation – but what do real results actually look like in eCommerce? This article breaks down practical CDP examples from companies that turned scattered customer data into measurable growth. From dynamic cart-abandonment recovery and true omnichannel personalisation to AI-driven segmentation and cross-border retail strategies, the guide shows how brands use unified customer profiles to trigger smarter campaigns and better experiences across every touchpoint. Instead of vendor lists, you’ll see how real businesses used CDPs to improve engagement, automate journeys, and drive significant ROI with data that actually powers marketing decisions. |
∣ Our Beloved Growth Hacks 💪 One Automation That Boosts CLV |
Sustainable growth doesn’t come from one-time transactions – it comes from repeat purchases and long-term customer relationships. One of the most powerful leverage points in this process is the moment between the first and second purchase. Brands that actively manage this stage with well-timed, behavior-based automation can significantly accelerate retention and long-term revenue growth. The key lies in designing workflows that respond to customer intent and guide them toward their next meaningful interaction. This article explores how to turn automation into a structured, measurable driver of Customer Lifetime Value. |
∣ You are invited 📆 Visit us on Webwinkel Vakdagen in Utrecht |
Come visit SALESmanago at Booth #31 during Webwinkel Vakdagen in Utrecht this March 25–26! We'll show you how easy it is to use AI to personalise your online store and grow your sales. Stop by for a chat with our experts or to see how we can help your business thrive. |
∣ That’s Trending 📈 Pick up The eCommerce Marketing Trends of February |
February is when the New Year momentum fades and digital fatigue sets in – but for marketers, it’s also a moment of opportunity. Instead of chasing January’s hype, the smartest brands focus on “digital Kintsugi”: repairing customer relationships with data, predictive empathy, and quieter, more contextual marketing. Discover the key trends shaping February and how to turn burnout into long-term loyalty. |
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| ∣ Webinars on Demand 📽️ Missed one of our webinars? Find the top hits here. |
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| AI empowers marketers by automating key operations in SALESmanago, optimising workflows, and delivering data-driven recommendations that drive real results. Learn more about our AI capabilities. 📺 Watch webinar now |
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| With these enhancements to our Channels, you can easily turn conversations into conversions using the most complete messaging suite in eCommerce. Deliver the right message, at the perfect moment, on every channel that drives revenue. 🎥 Learn more |
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| Analysis of Recommendation Frames in Practice. Learn why users click, but don’t purchase. Discover hidden “gems” in your product catalog. 🎬Tune in |
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| SALESmanago offers the leading AI Customer Engagement Platform enabling marketers to personalise omnichannel customer journeys across the whole lifecycle. We help 3,000+ eCommerce brands in their growth. Engage, convert and retain your customers to turn every touchpoint into revenue. More information on www.salesmanago.com |
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